Hong Kong-Based Social Travel App Spottly Raised US$850K
SPOTTLY Raised US$850K to Start The First Social Travel App Focusing on Video Content
Hong Kong-based social travel app Spottlyannounced that it has raised US$850,000 in seed round funding to develop the first social travel app focusing on video content. It’s investors in the round include Silicon Valley based incubator 500Startups, Cherubic Ventures, Gobi Partners and a number of individual angel investors. Spottly will use the proceeds to focus on growth in local markets and expansion in new markets.
“People love images but what people love even more are moving images.” said Edwyn Chan, Founder and Chief Spotter of Spottly. “We want to create the perfect product for people to share their curated recommendations of their favourite places, anywhere in the world”.
With the launch of v.2.0, which is available today, Spottly introduces video, bringing users a more immersive way to share their travel recommendations through motion and sound. Some travel moments are just too good to be captured only by a static image, with video travel posts, users can now share a clip of elephants passing by at their favourite safari in Africa or surfers tackling a wave at a hidden beach in Thailand. By capturing those moments with a short video, a user can share the closest experience of being at a location without actually being there.
Spottly is the first social travel app focusing on video, and hope to become the best social network for travellers to share their travel recommendations, all around the world.
Spottly v2.0 is optimised for iOS 8, natively supporting iPhone 6 and iPhone 6 Plus’ increased resolution, an
Trip planning has changed a lot since the introduction of smartphones. “As more and more people use social media to share their travel finds instantaneously, we found that travellers increasingly prefer beautifully curated visual recommendations, served to you right away through social media, from trusted friends and local key opinion insiders.” said Edwyn Chan, founder and Chief Spotter of Spottly. “The next generation travel guide will need to be curated, instant and visual.”
Currently, there are limited social media platforms that serve all three requirements. People no longer depend on outdated views by physical travel guides or sporadic articles on travel magazines; they also don’t fully trust the bottomless pit of text heavy crowdsourced reviews from traditional travel websites.
Spottly aims to answer those three needs by building a mobile visual web for people to discover places to eat, shop, stay and play from a connected community of travellers. Using photos and videos captured by your smartphone, we makes it easy and frictionless to create your own location-aware visual travel guides that can be easily shared.
WHAT IS SPOTTLY
Spottly is a location-based social travel app – a visual guide for you to discover places, near and far, handpicked by people like you. If you’re a wanderer, explorer or dreamer – Spottly puts a world of amazing destinations in your back pocket. With travel tips by insiders from more than 17,000 places, 2,100 cities and 115 countries, Spottly helps you find the best places to eat, shop stay and play, all around the world. Spottly’s investors include500Startups, Cherubic Ventures and Gobi Partners.
Spottly is also supported by Cyberport Incubation Programme in Hong Kong, and was featured, 3 times as a “Best New App” in 15 countries on iTunes. Officially launched in Hong Kong in May 2014 and soon to release its Android version next month, Spottly has appeared on Conde Nast Traveller UK, Los Angeles Times Travel, Skift, Esquire, Time Out, Asia Tatler, South China Morning Post, Tech In Asia, e27, TechNode, Tech in Travel, Apple Daily, Ming Pao Daily and many more.
Spottly has recently been awarded Top 3 “Most Impactful Digital Innovation” at the 2nd Digital Innovation Asia Awards (DIA) in Sept 2014.
The app is available in 14 different languages with a growing user base from Hong Kong, China, Taiwan and Thailand.